About us
We are a small team obsessed with one unglamorous problem: missing data.
Snail eCommerce builds tracking apps for Wix and Shopify merchants. Not dashboards you have to learn, not another growth platform — just the plumbing that makes sure the sale a shopper made actually shows up where you decide your ad budget.
3
apps published, all free to install
2
platforms: Wix and Shopify
9
languages across our listings
2026
the year our first app shipped
Why we started.
We kept meeting merchants with the same complaint. Their store was fine. Their ads were fine. But the numbers in the ad platform did not match the orders in the store — and every decision after that was a guess.
The fix was never a strategy. It was a pixel that was never installed properly, a browser that dropped the event, a conversion API nobody had time to wire up. So we built the app we wished existed: install, paste two fields, done — and the data holds up afterwards.
The name is a joke we kept. Snails are slow and thorough, and they leave a trail you can follow. That is roughly our engineering philosophy.
What we believe
Setup should be boring
If a merchant needs a developer to track a purchase, we have failed. Two fields, one save, no theme edits.
Data you can check
Every event we send is visible in the app, payload included. No black box, no "trust the number".
Answer the merchant
Support is the same people who write the code. When a token is wrong at 2am, someone here reads that email.
Free where we can be
All three apps install free. Tracking your own sales should not be a paid tier.
What we have shipped.
All apps →Snail — Pinterest Pixel & CAPI
Auto Pinterest Tag plus the API for Conversions on Shopify. Our first 5-star review came from a merchant we walked through setup personally.
Snail OpenAI Ads Pixel
ChatGPT Ads had barely opened up when merchants started asking how to measure it. Thirty-second setup, server-side from day one.
Snail Facebook Pixel & CAPI
Meta Pixel and Conversion API for Wix stores, with event-based analytics. Product catalog support is next on the list.
The team.
A handful of engineers and one very patient support lead, working remote-first. Small enough that the person who answers your email can fix the bug.
Want to work with us, or have a channel you wish we supported? Tell us — merchant requests are how the last two apps got built.
Tell us what you are running.
Platform, channels, and where the numbers stop making sense. We will point you at the right app — or tell you honestly that we do not have one yet.